Tear Sheets
Send the actual advertisements to your advertisers to show them what the respondents are inquiring about. First and second mailings only.
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Enclosures (Inserts)
Can insert promotional material for clients in the mailings being sent to the advertisers.
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Issue Extensions
Process inquiries from specified issues beyond the standard three month period. This service is particularly important for special issues and annuals/directories.
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"How to Buy" Service
Increase inquiries by setting up "how to buy" or generic categories to generate more inquiries.
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Custom Inquiry Forms and Envelopes
Let advertisers know the source of their leads by including your logo and/or other messages on the inquiry forms and envelopes.
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Electronic Media
Sales leads and reports can be distributed by email, diskette, magnetic tape, or on the web.
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Annual Advertisers Summary
Same as monthly advertiser summary, except that it provides an annual summary of advertising respondents. A great tool for your advertising sales staff.
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Specialized Respondent Analysis
As required, analysis of respondents with simple counts or cross-tabulations available.
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Other Services
Hartley Data Service will customize the reader service program to fit your unique requirements.
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